Discover the Bible™ is a 17-week contest that offers area businesses the opportunity to "spread the word" about their product or service while awarding a Bible to a reader each week.

How does Discover the Bible work? A scripture verse and "clue" are included in each business ad. Readers choose three verses, match them to the exact reference in the Bible and submit their entries to the newspaper. Winners are chosen for each business and their name appears the next week in the ad in which the reference was found. The winner then takes a copy of the ad with their name on it to the business to claim the Bible.

Are there any residual benefits? Absolutely, readers and merchants alike view the contest very favorably. It is a unique, revenue-generating program that has proven to have a positive impact in the community from a public relations standpoint.

"Discover the Bible is the most popular contest we do. The response from our advertisers and readers is overwhelming. We're thinking about doing it every year!"

Dianne Medley, Advertising Director for The Commercial Dispatch, Columbus, MS.

To find out more about how we make this revenue for you, please take a look at our revenue services.